DC Holdings (00861) Kojie Southern flagship warehouse officially opens, empowering the upgrade of the southern beauty and cosmetics fast-moving industry.

On July 23, DC Holdings (00861) subsidiary smart supply chain brand enterprise Kejie held a grand opening ceremony for "Kejie Guangzhou Baiyun Renhe Warehouse" at the Baicheng Baiyun Airport Industrial Park in Renhe Town, Baiyun District, Guangzhou. As the flagship warehousing and logistics center created by Kejie in the South China region, the opening of this warehouse marks the arrival of a core supply chain base that integrates intelligence, efficiency, and intensiveness for the fast-moving consumer goods industry in South China. Representatives from several leading beauty and fast-moving consumer goods companies witnessed this important moment together at the event. At the opening ceremony, Xing Jingfeng, Executive Vice President of Kejie, pointed out from an industry perspective that the opening of the Baiyun Renhe Warehouse is in line with the "timing, location, and people" of the area. With the opportunities in the Greater Bay Area development and e-commerce economy, as well as the core of the Baiyun industrial belt and proximity to the Guangzhou Baiyun International Airport, the warehouse's operation time has been shortened from 4 hours to 30 minutes. With 15 years of experience in the "Double 11" promotional activities, Kejie can provide brands with "fast, accurate, good, and cost-saving" solutions, and with the trust of customers, teamwork, and headquarters support, it can better empower brand development. Hu Hong, General Manager of Kejie's South China region, stated that the Baiyun Renhe Warehouse is an important milestone in Kejie's strategic layout in the South China region. Through intelligent logistics equipment, innovative digital management systems, and green warehousing solutions, Kejie will provide efficient, precise, and environmentally friendly supply chain services, allowing partners to truly experience the value added. Location and technology drive to create a smart logistics hub in the industrial belt Guangzhou Baiyun District is the core area of the national cosmetics fast-moving consumer goods industry, gathering hundreds of domestic beauty brands, with a mature industry ecosystem and scale that far exceeds other regions. Kejie chose to locate the Baiyun Renhe Warehouse here, taking advantage of the collaborative effect of the industrial belt. According to the Kejie business leader, the Baiyun Renhe Warehouse is adjacent to the Guangzhou Baiyun International Airport and the logistics freight market, which allows for "24-hour delivery in South China and 48-hour delivery nationwide" domestically. Internationally, leveraging Kejie's 20 overseas warehouses in Southeast Asia, it can leverage Guangzhou Port resources to provide a one-stop service for brands, including "domestic warehousing - cross-border transportation - overseas warehousing," which is beneficial for national beauty brands planning to expand into Southeast Asian markets with improved logistics efficiency and cost advantages. In addition, to address the characteristics of beauty and fast-moving consumer products such as "multi-SKU, sensitive expiry dates, and fine packaging," Kejie has deployed innovative equipment such as automatic seedling walls, automatic flash sale video equipment, semi-automatic packaging machines with labeling, and a full-link expiry management system in the Baiyun Renhe Warehouse to ensure controlled product storage and distribution. Additionally, based on the high frequency of e-commerce promotions in the South China region, Kejie's "fast, accurate, good, and cost-saving" solution can quickly respond to order fluctuations, meeting the needs of beauty and fast-moving consumer brands for "flexible adaptation and precise fulfillment." In terms of inventory management, Kejie utilizes big data and AI technology to achieve precise control of inventory, more accurately predicting inventory demands to avoid stockpiling or shortages. Kejie's independently developed supply chain control tower system, KingKooData supply chain big data platform, as well as specialized technical systems such as OMS, WMS, TMS, and BMS, effectively improve enterprise supply chain operation efficiency. Win-win situation: activating industrial vitality for the benefit of consumers With the vigorous development of the national beauty and cosmetics fast-moving consumer goods industry, Kejie's Guangzhou Baiyun Renhe Warehouse, with the advantages of "near factory direct access, rapid distribution, and flagship standards," will become an "accelerator" for the beauty and cosmetics fast-moving consumer goods supply chain in the South China region, positively impacting brands, consumers, and regional economies. For brands, in terms of cost, direct access to factories and efficient logistics operations reduce logistics costs, allowing brands to allocate more funds to product development, brand promotion, and other areas. In the past, businesses had long transportation times and high costs moving goods from factories to warehouses, but now, leveraging warehouse advantages can save a significant amount of costs. In terms of logistics efficiency, rapid distribution allows products to reach the market faster, shorten the time to market, and help brands respond to market demands in a timely manner. For consumers, receiving products more quickly and having a more convenient return process enhances the shopping experience. After placing orders for beauty and fast-moving consumer products on e-commerce platforms, consumers can receive goods in a shorter time frame through Kejie's logistics system, improving the shopping experience. At the same time, Kejie has optimized the return process, such as introducing the "one-click interception" quick return function, which enables real-time communication between businesses, Kejie, and courier services to automatically intercept triggers for refunds, significantly increasing consumer satisfaction with returns and refunds, making consumers worry-free while shopping. For the regional economy, the operation of the Renhe Warehouse has created a large number of job opportunities and driven the development of upstream and downstream industries in packaging, transportation, and more. The Kejie business leader revealed that in the future, Kejie will continue to upgrade intelligent technology, aiming to make the Baiyun Warehouse a national model of "technology logistics enabling industrial belts."